Apple just unveiled the new iPhone 17, iPhone Air, iPhone 17 Pro, and iPhone 17 Pro Max, and if you’re interested in upgrading, many carriers like Verizon, T-Mobile, and more have deals for you. And if you’re an AT&T user, new and existing customers can get up to $1,100 off any of the latest phones (the equivalent of a free iPhone 17 Pro) with a qualifying iPhone trade-in in any condition.
The new iPhones are now available for pre-order at most major carriers and will be available in stores starting September 19. AT&T pre-orders can be made through att.com, the MyAt&T app, and AT&T retail stores. AT&T has finalized its iPhone 17 lineup deals , outlined on the carrier’s website.
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The iPhone 17 line includes the A19 chip, a 120Hz display, and an improved front-facing camera for flexible recording. The iPhone Air is Apple’s thinnest and lightest iPhone, designed for users who want a lightweight build and a slightly larger screen than the base iPhone 17. The iPhone Air replaces the iPhone Plus model this year.
Eligible iPhones accepted for trade-in in any condition include the following: Apple iPhone 13, 13 Pro, 13 Pro Max, 14, 14 Plus, 14 Pro, 14 Pro Max, 15, 15 Plus, 15 Pro, 15 Pro Max, 16, 16 Plus, 16 Pro, 16 Pro Max, and 16E. Other iPhones from Samsung, OnePlus, or Google may be accepted if their trade-in value is $180 or more. However, you’ll want to check out the full offer on AT&T’s website if you’re coming from Android (just click “see offer details” below each phone listing).
A closer look at the iPhone 17 Pro camera.
Jason Hiner/Zdnet
The offer is obviously not without some fine print, as always. You’ll pay tax on the full retail price and an activation/upgrade fee of $35 per line, and your credits start over three bills and are applied in equal amounts over the payment term. So obviously the phone isn’t truly “free,” but this offer makes it more affordable for those looking to upgrade.
Offer valid only with trade-in of an iPhone 13 or higher (excluding iPhone 13 Mini) in any condition or eligible smartphone with a minimum trade-in value of $180 for $1,100 off the iPhone 17 Pro and 17 Pro Max. Every iPhone below the Pro models gets a cashback, so read all the terms and conditions. I prefer to go into a store, and as an AT&T customer, you’ll see me there.
Also: The best iPhone 17 accessories you should buy if you’re planning to upgrade
Typically, here is the tier structure for new and existing customers with eligible iPhone trade-ins, any condition:
- iPhone 17 Pro ON AT&T, up to $1100 (Full phone value)
- iPhone 17 Pro Max up to $1100 off
- iPhone 17 ON AT&T or up to $830 (Full phone value)
- iphone air up to $830
Offer also requires a postpaid unlimited voice and data plan starting at $76/month before discount if you’re a new, single-line customer. AT&T 55+, Value Plus, Value Plus VL, and Value Plus Unlimited plans are not eligible. Visit att.com/unlimited for current unlimited plans. If you’re an existing customer, you can add your current wireless plan (if eligible), which may be less.
AT&T has other deals on new Apple products, too. You can also grab the latest Apple Watch Series 11 and Apple Watch Ultra 3 — buy one, get one for $300 off the second watch. If you’re looking to snag a new iPhone 17 series, don’t miss out on the chance to pre-order AT&T Deals in your area.
How do I rate this deal?
I give this deal a 4/5 Editors’ Choice rating. It’s a relatively good deal if you have a decent iPhone to trade in and want to upgrade. Plus, it’s open to new and existing AT&T customers.
When will this deal end?
AT&T doesn’t give an end date for this deal. We’re guessing it’ll run for at least the first week of pre-orders, but we’ll keep you posted.
Deals are subject to sale or expiration, though ZDNet remains committed to finding, sharing, and updating the best product deals so you can get the best savings. Our team of experts regularly track the deals we share to ensure they’re still live and available. We’re sorry if you missed out on this deal, but don’t worry—we’re always finding new deals to save and share with you on zdnet.com.
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